By 2014, Tinder was registering about one billion daily 'swipes' and reported that users logged into the app on average 11 times a day.
Sean Rad founded Tinder in 2012 at a hackathon held at the startup incubator Hatch Labs in West Hollywood. Tinder uses a 'double opt-in' system where both users must like each other before they can exchange messages. In Tinder, users ' swipe right' to like or 'swipe left' to dislike other users' profiles, which include their photo, a short bio, and a list of their interests. Tinder is an online dating and geosocial networking application.
